---
title: Wella Mobile Store Experience with Custom Tents
description: When Wella needed a mobile pop-up shop for their traveling storefront, we worked together on a couple of custom printed 10x20 pop-up tents to do the job. Click here to check out their event tent project.
---

[TentCraft Case Studies: How Brands Stand Out at Events ](https://tentcraft.com/case-study)

# [Wella Mobile Store Experience with Custom Tents](https://tentcraft.com/case-study/wella-tour)

 Written by [Admin](https://tentcraft.com/case-study/author/admin) | Feb 2, 2025 2:16:41 PM

We hear it all the time; “we need something more interesting than a pop-up tent.” Welcome to the club friends. Our club. Customizing the heck out of a pop-up tent is our jam, so when Wella came at us with a similar ask, we were delighted to get designing. This traveling storefront came equipped with a flooring solution, custom metal walls to enclose their setup and provide plenty of space for a TV, a mirror and large-format photos. The final touch was a collapsible counter to give this mobile storefront the feel of an authentic shopping experience.

[View full post](https://tentcraft.com/case-study/wella-tour)

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