When you think about customizing a pop-up tent, the canopy usually gets all the attention. But the frame matters too. One of the most popular upgrades we offer is a black powder-coated frame. It’s a small detail that can make a big difference in how your setup looks.
Whether you’re heading to a food festival, product launch, or brand activation, a black frame adds a modern, professional finish that ties everything together. Below are some of our favorite tents with black frames, plus tips from our sales team on when it makes sense to choose this option—and when it might not.
When black is in your brand colors (and the primary color of your canopy!) you can't go wrong with a black frame. That was the case with Copper Brothel Brewery, a family-owned brewery based in Sonoita, Arizona.
This custom MONARCHSTOREFRONT for Hochstadter's Slow & Slow mimics the modern branding found on their popular whiskey bottle, which meant the black frame was a must.
This custom MONARCHTENT for XPEL features a black powder-coated frame that complements their sleek, high-performance branding. For a company focused on protecting and enhancing the look of luxury vehicles, the black frame adds a polished, professional finish that aligns with the premium image they bring to every event.
It's not too difficult to figure out why Amazon Prime Video needed a blacked-out custom pop-up tent for promoting their show, "The Terminal List."
The black frame on this 10x10 MONARCHTENT perfectly complemented the black stripes in the canopy and wall branding, in addition to the black counters.
If you're promoting a haunted house, there's a good chance black is in your brand colors.
Talk about clean: This 10x10 MONARCHTENT for Kawasaki looked incredible for a special motorcycle-related activation.
Our sales team shared a few general rules of thumb when helping customers decide:
IMPORTANT: If you’re adding counters or half-walls, We might steer you back to silver. The clamps for these accessories can rub against the frame and can show wear more easily.
“Any time a customer has black in their branding, I always bring it up as an option. It’s one of those little things that really pulls the whole setup together.” — Jenn Hodges, TentCraft Inside Sales Representative.
Ready to explore a black frame pop-up tent? Reach out today.