A gable-style pop-up tent with counters and XL flags

Amazon Fresh launched a completely new grocery shopping experience that combines online shopping with an in-store experience. 

Within Amazon fresh physical stores, users shop like normal but with one key difference. Rather then check out with a cashier or self-service kiosk, you simply walk through a gate and Amazon’s technology is able to identify all of your groceries and charge your account.

Understandably, people had questions about this new shopping experience so Amazon Fresh hit the road to educate the public about their new shopping experience.

We kicked things off by creating a handful of renderings to help the Amazon Fresh team visualize ideas for their brand experience. The chosen event footprint included a 10x10 MONARCHGABLE with peak banner, leg banners, counters, and XL flags.

The resulting structure delivered tons of brand real estate and the counters on three sides made it easy to welcome users to the booth.

Request a quote for your custom pop-up tent using the form below or visit our MONARCH family page to view more designs.